SELECT AN EDITION:
9th EDITION   10th EDITION   11th EDITION
A First Look at Communication Theory Reveal main menu
 

The screen on this device is not wide enough to display Theory Resources. Try rotating the device to landscape orientation to see if more options become available.

Resources available to all users:

  • Text Comparison—theories covered in A First Look and ten other textbooks
  • Theory Overview—abstract of each chapter
  • Self-Help Quizzes—for student preparation
  • Chapter Outlines
  • Key Names—important names and terms in each chapter
  • Conversation Videos—interviews with theorists
  • Application Logs—student application of theories
  • Essay Questions—for student prepatation
  • Suggested Movie Clips—tie-in movie scenese to theories
  • Links—web resources related to each chapter
  • Primary Sources—for each theory with full chapter coverage
  • Further Resources—bibliographic and other suggestions
  • Changes—for each theory, since the previous edition
  • Theory Archive—PDF copies from the last edition in which a theory appeared

Resources available only to registered instructors who are logged in:

  • Discussion Suggestions
  • Exercises & Activities
  • PowerPoint® presentations you can use
  • Short Answer Quizzes—suggested questions and answers

Information for Instructors. Read more


CHANGE TO: View by Type

Resources
by Theory

 VIEW BY THEORY HOME
For the full list of resources
see View by Type

Instructors can get additional
resources. Read more





CONVERSATION VIDEOS








Archived chapters (PDF)
from previous editions are
available in Resources by
Type. See list

New to Theory Resources?
Find out more in this
short video overview (3:01).


The Rhetoric
Aristotle

SOCIAL INFLUENCE: PUBLIC RHETORIC


Theory Overview 11th Edition

Rhetoric is the art of discovering all available means of persuasion. A speaker supports the probability of a message by logical, ethical, and emotional proofs. Accurate audience analysis results in effective invention, arrangement, style, delivery, and, presumably, memory. (Rhetorical tradition)


CHANGE TO: View by Type

Resources
by Theory

 THEORY HOME
For the full list of resources
see View by Type

Instructors can get additional
resources. Read more





VIDEOS








Archived chapters (PDF)
from previous editions
are available in
Resources by Type.
See list

New to Theory
Resources?

Find out more in this short
video overview (3:01).


The Rhetoric
Aristotle

SOCIAL INFLUENCE: PUBLIC RHETORIC


Theory Overview 11th Edition

Rhetoric is the art of discovering all available means of persuasion. A speaker supports the probability of a message by logical, ethical, and emotional proofs. Accurate audience analysis results in effective invention, arrangement, style, delivery, and, presumably, memory. (Rhetorical tradition)


 

Copyright © Em Griffin 2024 | Web design by Graphic Impact