Narrative Paradigm
Walter Fisher
Group and Public Communication—Public Rhetoric
Media and Culture
Theory Overview (7th Edition)
Abstracts appear in Appendix A of the text
People are storytelling animals; almost all forms of human communication are fundamentally narrative. Listeners judge a story by whether it hangs together and rings true with the values of an ideal audience. Thus, narrative rationality is a matter of coherence and fidelity. (Rhetorical tradition)