A First Look at Communication Theory

www.afirstlook.com

Communication Accommodation Theory

Howard Giles

Chapter 30
Cultural Context—Intercultural Communication

Theory Overview

Abstracts appear in Appendix A of the 7th Edition

Structuration is the production and reproduction of social systems by people's use of rules and resources in interaction. Communication matters when groups make decisions. Quality of structure means that rules and resources members use will affect decisions, and in turn those structures will be affected by those decisions. (Socio-cultural and cybernetic traditions)

Material from the afirstlook.com website covers the 7th Edition of A First Look at Communication Theory by Em Griffin, published by McGraw-Hill. ©2009 Em Griffin