Howard Giles
Chapter 30
Cultural Context—Intercultural Communication
Abstracts appear in Appendix A of the 7th Edition
Television has become society's storyteller. Heavy television viewers see a vast quantity of dramatic violence, which cultivates an exaggerated belief in a mean and scary world. Mainstreaming and resonance are two of the processes that create a homogeneous and fearful populace. (Socio-cultural and socio-psychological traditions)
Material from the afirstlook.com website covers the 7th Edition of A First Look at Communication Theory by Em Griffin, published by McGraw-Hill. ©2009 Em Griffin