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Theories covered in the 9th Edition

The list below contains theories that are or have been covered in A First Look at Communication Theory
Full = a chapter in the 9th edition is dedicated to this theory.
Brief = the theory is discussed in the 9th edition, but not assigned a full chapter.
Archive = the theory was covered in a full chapter in previous editions. A pdf from the last edition in which it appears is available.
When a theory name is clickable, the link will take you to Theory Resouces for that theory or open the archived chapter.

View/Sort by: Theories | Authors.

You can also view the 9th Edition Table of Contents to see supplementary material as well as theories.

* New in the 9th Edition

Author Theory Coverage
Irwin Altman
with Dalmas Taylor
Social Penetration Theory Full (Ch. 8)
Aristotle The Rhetoric Full (Ch. 22)
Aristotle Golden Mean Brief
Augustine Categorical Imperative Brief
Mikhail Bakhtin Dialogics Brief
Albert Bandura Social Learning Theory-Social Cognition Theory (PDF) Brief + Archive (Ed. 2)
Roland Barthes Semiotics Full (Ch. 26)
Leslie Baxter
with Barbara Montgomery
Relational Dialectics Full (Ch. 11)
Seyla Benhabib Interactive Universalism Brief
Charles Berger Uncertainty Reduction Theory Full (Ch. 9)
Sissella Bok Principle of Veracity Brief
Ernest Bormann Symbolic Convergence Theory Full (Ch. 18)
Martin Buber Dialogic Ethics Brief
David Buller
with Judee Burgoon
Interpersonal Deception Theory (PDF) Archive (Ed. 6)
Judee Burgoon
with David Buller
Interpersonal Deception Theory (PDF) Archive (Ed. 6)
Judee Burgoon Expectancy Violations Theory Full (Ch. 7)
Kenneth Burke Dramatism Full (Ch. 23)
John Cacioppio
with Richard Petty
Elaboration Likelihood Model Full (Ch. 15)
Clifford Christians Communitarian Ethics Brief
Patricia Collins Black Feminist Thought Brief
Vernon Cronen
with W Barnet Pearce
Coordinated Management of Meaning Full (Ch. 6)
Stanley Deetz Critical Theory of Communication in Organizations Full (Ch. 21)
Jesse Delia Constructivism (PDF) Archive (Ed. 8)
Ferdinand de Saussure Structural Linguistics Brief
James Dillard Goals-Plans-Action Model Brief
Richard Farace
with Edna Rogers
Relational Control Brief
Leon Festinger Cognitive Dissonance Full (Ch. 16)
B Aubrey Fisher Interact System Model of Decision Emergence (PDF) Archive (Ed. 2)
Walter Fisher Narrative Paradigm Full (Ch. 24)
Clifford Geertz
with Michael Pacanowsky
Cultural Approach to Organizations Full (Ch. 19)
George Gerbner Cultivation Theory Full (Ch. 29)
Howard Giles Communication Accommodation Theory Full (Ch. 31)
Carol Gilligan Different Voice (PDF) Brief + Archive (Ed. 1)
Carol Gilligan FIRO Theory (PDF) Archive (Ed. 1)
Dennis Gouran
with Randy Hirokawa
Functional Perspective on Group Decision Making Full (Ch. 17)
John Greene Action Assembly Theory (PDF) Brief + Archive (Ed. 1)
William Gudykunst Anxiety-Uncertainty Management Theory (PDF) Archive (Ed. 6)
Jürgen Habermas Discourse Ethics Brief
Edward Hall High- and Low-Context Cultures Brief
Edward Hall Proxemic Theory (PDF) Brief + Archive (Ed. 1)
Stuart Hall Cultural Studies Full (Ch. 27)
Sandra Harding
with Julia T Wood
Standpoint Theory Full (Ch. 35)
Fritz Heider Attribution Theory (PDF) Brief + Archive (Ed. 2)
Randy Hirokawa
with Dennis Gouran
Functional Perspective on Group Decision Making Full (Ch. 17)
Geert Hofstede Cultural Dimensions Brief
Irving Janis Groupthink (PDF) Brief + Archive (Ed. 3)
Immanuel Kant Categorical Imperative Brief
Elihu Katz Uses and Gratifications Full (Ch. 28)
Elihu Katz
with Paul Lazersfeld
Two-Step Flow of Communication Brief
Harold Kelley
with John Thibaut
Social Exchange Theory (PDF) Brief + Archive (Ed. 2)
Leanne Knobloch * Relational Turbulence Model Brief
Alfred Korzybski General Semantics (PDF) Archive (Ed. 1)
Cheris Kramarae Muted Group Theory Full (Ch. 36)
Paul Lazersfeld
with Elihu Katz
Two-Step Flow of Communication Brief
Emmanuel Levinas Responsive "I" Brief
Jean-Francois Lyotard Postmodernism Brief
Karl Marx Marxism Brief
Abraham Maslow Hierarchy of Needs (PDF) Archive (Ed. 2)
Maxwell McCombs
with Donald Shaw
Agenda Setting Theory Full (Ch. 30)
Marshall McLuhan Media Ecology Full (Ch. 25)
Robert McPhee * Communicative Constitutions of Organizations Full (Ch. 20)
George Herbert Mead Symbolic Interactionism Full (Ch. 5)
Barbara Montgomery
with Leslie Baxter
Relational Dialectics Full (Ch. 11)
Clifford Nass
with Byron Reeves
The Media Equation (PDF) Archive (Ed. 5)
Thomas Nilsen Significant Choice Brief
Elisabeth Noelle-Nuemann Spiral of Silence (PDF) Archive (Ed. 7)
Mark Orbe * Co-Cultural Theory Brief
Charles Osgood Mediational Theory of Meaning (PDF) Archive (Ed. 1)
Michael Pacanowsky
with Clifford Geertz
Cultural Approach to Organizations Full (Ch. 19)
W Barnett Pearce
with Vernon Cronen
Coordinated Management of Meaning Full (Ch. 6)
Sandra Petronio Communication Privacy Management Theory Full (Ch. 12)
Richard Petty
with John Cacippo
Elaboration Likelihood Model Full (Ch. 15)
Gerry Philipsen Speech Codes Theory Full (Ch. 33)
Marshall Scott Poole Adaptive Structuration Theory (PDF) Archive (Ed. 7)
Byron Reeves
with Clifford Nass
The Media Equation (PDF) Archive (Ed. 5)
I A Richards Meaning of Meaning (PDF) Brief + Archive (Ed. 3)
Carl Rogers General Semantics (PDF) Archive (Ed. 1)
Edna Rogers
with Richard Farface
Relational Control Brief
William Schutz FIRO Theory (PDF) Archive (Ed. 1)
Tony Schwartz Resonance Principle of Persuasion Brief
Claude Shannon
with Warren Weaver
Information Theory (PDF) Archive (Ed. 3)
Donald Shaw
with Maxwell McCombs
Agenda Setting Theory Full (Ch. 30)
Muzafer Sherif Social Judgment Theory Full (Ch. 14)
Henri Tajfel
with John Turner
Social Identity Theory Brief
Deborah Tannen Genderlect Styles Full (Ch. 34)
Dalmas Taylor
with Irwin Altman
Social Penetration Theory Full (Ch. 8)
Frederick Taylor Classical Management Philosophy Brief
John Thibaut
with Harold Kelley
Social Exchange Theory (PDF) Brief + Archive (Ed. 2)
Stella Ting-Toomey Face Negotiation Theory Full (Ch. 32)
John Turner
with Henri Tajfel
Social Identity Theory Brief
Joseph Walther Social Information Processing Theory Full (Ch. 10)
Paul Watzlawick The Interactional View Full (Ch. 13)
Warren Weaver
with Claude Shannon
Information Theory (PDF) Archive (Ed. 3)
Max Weber Classical Management Philosophy Brief
Karl Weick Information Systems Approach to Organizations (PDF) Archive (Ed. 6)
Julia T Wood
with Sandra Harding
Standpoint Theory Full (Ch. 35)
Dolf Zillmann Exitation Transfer Theory Brief

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