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Dramatism
Kenneth Burke

Group and Public Communication: Public Rhetoric


 

Theory Overview (9th Edition)

Life is drama. The dramatistic pentad of act, scene, agent, agency, and purpose is the critic’s tool for discovering a speaker’s motives. The ultimate motive of rhetoric is the purging of guilt. Without audience identification with the speaker, there is no persuasion. (Rhetorical and semiotic traditions)

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