For an intriguing application of cognitive dissonance theory to HIV/AIDS prevention, see Richard M. Perloff, Persuading People to Have Safer Sex: Applications of Social Science to the AIDS Crisis
, Lawrence Erlbaum, Mahwah, NJ, 2001, pp. 82-83.
Amanda S. Hinojosa, William L. Gardner, H. Jack Walker, Claudia Cogliser, and Daniel Gullifor, “A Review of Cognitive Dissonance Theory in Management Research: Opportunities for Further Development,” Journal of Management, Vol. 43, 2017, pp. 170-199.
Kevin T. Mahoney, “Equity Theory at 50,” TIP: The Industrial-Organizational Psychologist, Vol. 51, 2013, pp. 158-161.
April McGrath, “Dealing with Dissonance: A Review of Cognitive Dissonance Reduction,” Social and Personality Psychology Compass, Vol. 11, 2017, published online only.
Shasha Teng, Kok Wei Khong, and Wei Wei Goh, “Persuasive Communication: A Study of Major Attitude-Behavior Theories in a Social Media Context,” Journal of Internet Commerce, 14, 2015, pp. 42-64.
Applied research using cognitive dissonance:
Chyng Feng Sun and Erica Scharrer, “Staying True to Disney: College Students’ Resistance to Criticism of The Little Mermaid,” Communication Review, Vol. 7, 2004, pp. 35-55.
Mary E. Kaplar and Anne K. Gordon, “The Enigma of Altruistic Lying: Perspective Differences in What Motivates and Justifies Lie Telling Within Romantic Relationships,” Personal Relationships, Vol. 11, 2004, pp. 489-507.
Silvia Knobloch-Westerwick and Simon M. Lavis, “Selecting Serious or Satirical, Supporting or Stirring News? Selective Exposure to Partisan versus Mockery News Online Videos,” Journal of Communication, Vol. 67, 2017, pp. 54-81.
David C. Matz and Wendy Wood, “Cognitive Dissonance in Groups: The Consequences of Disagreement,” Journal of Personality and Social Psychology, Vol. 88, 2005, pp. 22-37.
Blake M. McKimmie, “CognitiveDissonancein Groups,” Social & Personality Psychology Compass, Vol. 9, 2015, pp. 202-212.
Julie A. Schumacher and Amy M. Smith Slep, “Attitudes and Dating Aggression: A Cognitive Dissonance Approach,” Prevention Science, Vol. 5, 2004, pp. 231-243.
Mark Ward Sr., “Cognition, Culture, and Charity: Sociolinguistics and 'Donor Dissonance’ in a Baptist Denomination,” Voluntas: International Journal of Voluntary & Nonprofit Organizations, Vol. 26, 2015, pp. 574-603.
Blake M. McKimmie, Deborah J. Terry, Michael A. Hogg, Anthony S. R. Manstead, Russell Spears, and Bertjan Doosje, “I’m a Hypocrite, but So is Everyone Else: Group Support and the Reduction of Cognitive Dissonance,” Group Dynamics, Vol. 7, 2003, pp. 214-224.
Zhi Xing Xu, Hing Keung Ma, Yue Wang, and Jian Li, “Maybe I Am Not as Moral as I Thought: Calibrating Moral Identity After Immoral Action,” Current Psychology, 2018 (published online before print).